The Render
The work, and the numbers behind it.
AI image and video, tested and scored. Growth on X, measured against the real ranking code. The business of being a creator, with the emails quoted. One issue a week from a luthier who builds guitars by day.
ONE ISSUE A WEEK · 8:00 AM ET · FREE · REPLY AND A PERSON ANSWERS
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Making the thing is half of it. Getting it seen is the other half.
Six lanes, one newsletter. Every issue lands in one of them.
Image and video tests
One variable at a time, four takes minimum, scored on a written rubric. Firefly, Nano Banana 2, Seedance, Runway, Topaz.
Builds, start to finish
Short films, characters, games and a portfolio site, with the forty takes that got cut before the one that shipped.
Growth on X
What the open-source ranking code says, what my own analytics say, and the posting plan built from both. Numbers every time.
The business side
Brand emails, free credits, rate cards, scope-first replies. What a comped subscription is worth and what a test clip costs.
Essays on craft
Twelve years at a guitar bench applied to a prompt box. Why every tool that mattered got called cheating first.
Tools, rated
What I pay for, what it did this year, and whether it survives into January. Codes where I have them, disclosed every time.
BEHIND THE DESK
Written at a guitar bench, after hours.
Luthier at PRS Guitars by day. Adobe Firefly Ambassador and creative partner with Topaz Labs and Runway. Self-taught since 2020. Around 5,600 followers on X and chasing 500,000 verified impressions a quarter, in public, with the numbers published.
Glenn Williams
AI Art Creator & Adobe Firefly Ambassador | Surreal visuals & glitch aesthetics